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THINK AGAIN launched a billboard campaign in Boston about the ever-increasing income gap in the United States. While the news media and government touted a "booming economic period," ECONOMIC BOOM FOR WHOM? challenged the prevailing orthodoxy. The project, created in 1999, foreshadowed the current discourse about the "system being rigged" and the 99%. The project was in collaboration with United For A Fair Economy.

The three billboards read:


1. Since 1989, the stock market rose 488% while wages fell 1%.

2. A full-time minimum wage worker still makes $2,041 below the poverty line.

3. Top executives make more money in a day than the average worker makes in a year.

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